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New Partner Gives New Perspective to 2011 NAID-Europe Conference in London

As previously announced, NAID-Europe and PRISM Int’l will add a new, third partner to the 2011 Joint Conference in London, UK this November. However, unlike PRISM and NAID-Europe, which represent service providers, the new partner actually represents the people who use records management services - ARMA International (Association of Records Managers and Administrators).

“Holding conferences with organizations that represents our members’ customers is an ambitious and aggressive strategy,” says NAID CEO Bob Johnson. “We have done this for years in North America and, over time, it dramatically improved NAID’s brand recognition.”

ARMA International represents professionals responsible for the physical and electronic record management departments at medium and large organizations, as well as at major law firms and accounting firms.  They are commonly the professionals within such organizations that select the destruction vendor.

The 2011 PRISM/NAID-Europe/ARMA Joint Conference will be held at the Hilton Metropole in central London from 7-9 November.  More details about the event will be released soon on the NAID-Europe website.

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