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Meet the Speaker - Myron Marlin - Media Relations

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On Monday, May 15, 2006 at 1:30pm, Mr. Myron Marlin will present "Media Relations: Creating the Good & Dealing with the Bad".

Mr. Marlin is a Senior Vice President and Senior Strategist in APCO Worldwide’s Washington D.C. office and provides strategic communication counsel for clients engaged in litigation or facing a crisis. Mr. Marlin’s clients have included companies in the retail, pharmaceutical, auto, chemical, food, telecommunications, and energy industries.

Prior to joining APCO in 2001, Mr. Marlin served as the Director of Public Affairs at the United States Department of Justice. Attorney General Janet Reno selected him for the post, and upon his departure, she awarded him the Edmund J. Randolph award for outstanding service. Mr. Marlin coordinated communication strategy; served as the chief spokesperson for the Department; and oversaw the media operations for the Justice Department and its law enforcement components, including the Federal Bureau of Investigation, the Drug Enforcement Administration, and the Immigration and Naturalization Service.

During Mr. Marlin’s tenure, the office of public affairs was responsible for coordinating the communication strategy for the Justice Department’s suits against Microsoft, the tobacco industry law suits, the Elian Gonzalez case, the Navy’s reacquisition of Vieques, and many other of noteworthy criminal prosecutions. His responsibilities included providing strategic communication advice to senior officials, including the Attorney General; message development; and preparing officials for testimony and media interviews.

Before joining the Justice Department, Mr. Marlin worked in the White House Office of Public Liaison. From 1993 until 1995, he served as the spokesperson for the Civil Rights Division, where he coordinated communication strategy on issues including church arsons, affirmative action, the Americans with Disabilities Act and lending discrimination. In 1994, Mr. Marlin received a commendation for his efforts in promoting a landmark legal agreement with Denny’s Restaurant chain regarding allegations of discrimination.

There are few better in the country to advise NAID Members about creating good publicity and dealing with bad publicity.