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Shred School is ‘informative, helpful’

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July 24, 2013

Eight months after NAID acquired the trademark for Shred School, NAID hosted its first two-day workshop. July 17-18 three speakers and 36 attendees gathered in Chicago, Ill., for the workshop.

“After this workshop sold out so quickly, we were excited to get started,” said NAID Director of Programs and Events Jamie Steimer. “I had a great time meeting the attendees.”

The first day NAID CEO Bob Johnson introduced attendees to the world of secure destruction, industry terminology, current and past data protection laws, and the role that sales plays in the industry. NAID Director of Communications Kristina Carlberg kicked off the second day with an in-depth session about social media, content marketing and reputation management. Steimer followed Carlberg by showing attendees how to host their own educational and industry events. Johnson wrapped up the second day with after covering NAID certification, Downstream Data Coverage, CSDS accreditation, and industry networking and training opportunities.

“It was very informative and helpful on many levels,” said Tim Synder of Federal Records Management & Shredding. “I have been in records management for over 20 years but dealt very little with the shredding side of the business. The information provided is of a great help to us especially since we are a new company that not only needs to be ahead of the curve with procedures, security, etc., but also with marketing.”

Each attendee received a workbook, handouts, brochures and sponsor information to take home. The cost to attend does not include lunch or a discounted hotel rate. The next Shred School workshop will be in Boston, Mass., Aug. 14-15 at the Hyatt Harborside at Boston's Logan International. Learn more about the workshops and register at www.shredschool.com.