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NAID 2016: Conference Committee Unveils Session Content

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Sept. 15, 2015

The NAID 2016 Conference Committee has announced its line up of 20 plus sessions for next year’s conference. Tied to its theme “Commitment to Excellence,” the committee believes it represents one of the most ambitious content lineups in the organization’s 23 year history.

According to Conference Committee Chair, Joe Harford, CSDS; of Reclamere, Inc in Tyrone, Penn., his team made a concerted effort to ensure content addressed a wide range of issues while at the same time making sure it was broad enough to be of value to all industry segments.

“Most of the sales, operational and compliance-related content is just as applicable to electronic data destruction as it is to hard copy shredding,” says Harford. “Even topics that at first seem to focus on a specific area actually offer attendees opportunities to learn how expand their services.”

Listed below are the sessions planned for NAID 2016. A complete schedule will be posted on the NAID 2016 Conference webpage in the coming weeks.

In the meantime, here are the sessions currently being planned:

●     All in the Family: Working with family and friends and transitioning to the next generation

●     Becoming NAID Certified in 2016: Tools and Programs to Make it Easy and Painless

●     Building a Successful National Sales Network: Lessons from Industry Experience on Models that Work

●     Capitalizing on the Emerging Electronic Data Destruction Opportunity

●     Coaching Salespeople into Sales Champions

●     Digital Marketing (Part 1): Building a Lead Machine

●     Digital Marketing (Part 2): Converting Online Leads with Maximum Efficiency

●     Getting the Most from Your NAID Membership

●     How Am I Doing? Industry KPIs and Financial Analysis Benchmarks

●     How to Keep Customers and How it’s the Best Strategy for Adding New Ones

●     How to Sell Data Destruction Services Using the KISS Principle

●     Increasing Sales through NAID AAA Certification and Downstream Data Coverage

●     Maximize Profit with Effective Pricing Strategies

●     Maximizing Scrap Revenue Today and Tomorrow

●     Medical Waste Hauling: Here's What It Takes to Succeed

●     Operational Fundamentals of Commercial Records Centers

●     Overcoming Today's Biggest Data Destruction Sales Challenges

●     Residential/Retail Data Destruction: Tapping the Untapped Giant

●     Safety: Protecting the Employee and the Bottom Line

●     Security in Transit: Reduce Liability and Increase Sales

●     The Customer's' Perspective: Buying Group Leaders Give Insights on Decision Makers' Challenges

●     The Impact of Destruction Industry Consolidation on Growth and Valuations

●     Using Bin and Hard Drive Tracking to Maximize Profit


The NAID 2016 Conference and Expo will be held April 7-9 at the Renaissance Orlando at Seaworld.

Registration opens Oct. 1, with deep discounts available for those who register early.

If you have questions about the conference, please contact Jamie Hughes, Director of Events and Programs, at or 602-788-6243, ext. 2007.

If you would like to exhibit or sponsor, please contact Tracy Tarlton, Promotional Sales Manager, at or 602-570-6531.