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Short HRB Video Echoes NAID Mantra

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Jan. 28, 2016

NAID has admittedly been very vocal over the years about the importance of subject matter expertise in selling. So imagine our delight when Harvard Business Review released this short video citing research confirming that expertise offers the most successful approach to selling.

The findings of the study have important implications for readers considering attendance at NAID 2016 and to those considering achieving their Certified Secure Destruction Specialist (CSDS) accreditation.